The San Diego .NET User Group is really excited about doing our second all-day Azure event of the year. This one will be intense. You can blame me as I put the program together, but we are going from 8:00am to 5:00pm on Saturday Dec 4th. This is full-spectrum coverage, ranging from architecture and greenfield applications through to migration of existing apps. We will of course also have lots of great SWAG. Show up early, show up caffeinated (we’ll have food and coffee).

This is a FREE event, sponsored by Microsoft and the San Diego .NET User Group. Space is however limited, so register today here.

If you are not a paid member of the group, please consider doing joining. We are self-funded, and our membership dues get used to fund meetings and events like this. Without the support of the developer community, we couldn’t be doing this. We are a federally incorporated 501(c)3 non-profit organization, so your $50 dues are tax deductible.

Here’s the content and conference agenda:


Andrew Karcher

Conference Opening


8:00 – 8:15

Brian Loesgen

Azure Discovery

Cloud technologies are transformational, and one of those rare paradigm shifts that we don’t see often. The Windows Azure platform represents a tremendous investment by Microsoft, one that developers can benefit from today to enable solutions that previously would have been impossible or prohibitively expensive to create. This session will go beyond an overview of Microsoft’s Windows Azure cloud platform, it will show you why Cloud computing is a seismic shift, and why the Windows Azure platform is a natural evolution for .NET (and other) developers. What’s going on under the hood? What’s in it for me? Why PaaS and not IaaS? Fabric? Blobs? CDNs? Geo-distribution? Hybrids? This far-ranging session will touch on many aspects of the Azure platform.

8:15 – 9:15



9:15 – 9:30

Scott Reed

Creating an Azure app, from “file|new|project” on through deployment

Demo after demo this talk will walk through creating a new Cloud application and then utilizing each major feature of Windows Azure.  From web roles to worker roles, internal and external communication, local storage as well as blobs, tables, and queues each aspect will be covered.  Provides a great overview of the different features available now, as well as an in depth look at the APIs available for that feature.

9:30 – 11:30



11:30 – 12:30

Henry Chan

Migrating an existing ASP.NET app to Windows Azure (live demo)

Henry Chan, Chief Cloud Architect for Nubifer Cloud Computing will demonstrate the process of converting a traditional ASP.NET application into a Windows Azure application. The application being converted is the popular “Nerd Dinner” ASP.NET MVC technology demonstration application written by Scott Hanselman. The live demonstration will cover creation/setup of a new project in Visual Studio 2010, importing existing code, updating the code to utilize Windows Azure technologies, and publishing the completed project.

12:30 – 1:30



1:30 – 1:45

Lynn Langit, Ike Ellis

SQL Azure (approx. 1 hour on migration of existing DBs to SQL Az, and then Twitter-on-WA WA BI demo)

In this demo-filled session, Ike and Lynn will show how SQL Azure works. They will demonstrate working with SQL Azure storage in your application and discuss the option to connect a non-cloud hosted front end and/or a cloud-hosted front end to a SQL Azure back end solution. Ike and Lynn will also talk about migration strategies and best practices. In this talk, you will also learn recommended business scenarios for cloud-based storage. They will cover in detail features of SQL Server RDMS which are and are not supported in SQL Azure. Finally, Ike and Lynn will demonstrate several new enhancements Microsoft has added to SQL Azure based on the feedback received from the community since launching the service earlier this year.

1:45 – 3:45



3:45 – 4:00

Brian Loesgen

Architectural patterns and best practices

Microsoft’s Windows Azure cloud platform is a full Platform-as-a-Service offering, and is much, MUCH more than “Hosting Version 2.0”. You could do things the way you always have, but as an architect or developer on the Windows Azure platform there are some exciting new architectural patterns that enable the next generation of software, and do things that would have been impossible just a few years ago. As an architect evangelist on the Microsoft Azure ISV team, I see new Windows Azure patterns and best practices regularly. The key takeaway from this session is “question everything”, come and see why.

4:00 – 5:00

Andrew Karcher



5:00 – 5:15

Scott Reed, DevelopMentor, Brain Hz

Scott’s career in software began in 1993 at IBM. Along the way he has developed enterprise solutions for both Microsoft and Cardinal Health. In 2006, Scott founded Brain Hz Software, a company specializing in software architecture and agile development. He is an expert in all things .NET and is a .NET and WCF instructor for DevelopMentor.  His interests range from data access technologies, multithreading, and communications as well as UI technologies.

Scott holds a B.S. in Computer Science and Mathematics from Virginia Tech. He is an active member of the local .NET community, regularly giving talks at user groups and code camps in Southern California.

Henry T. Chan, Nubifer

Henry Chan is a thought leader in Cloud Computing and has over 20 years of proven experience in architecting and building custom enterprise software applications, client server and system applications. Henry possesses extensive experience working with Fortune 500 companies, as well as with start-up companies. Henry maintains expertise in analysis, design and implementation of information systems using web and client-server technologies. He is heavily involved in design and development, with a special focus on the Windows Azure platform, leveraging technologies like T-SQL, C#, VB.NET, ASP.NET (both WebForms and MVC) with AJAX extensions, Javascript, jQuery, WPF, Silverlight, and XHTML technologies. Henry possesses a BS in Computer Science from the University of California, San Diego. To read some of the cloud computing research Henry has co-authored with the nubifer research team, visit0

Lynn Langit, Microsoft

Lynn Langit is a Developer Evangelist for Microsoft in Southern California.  She has worked with SQL Server for 10 years and has published two technical books on SQL Server (both on Business Intelligence).  In her spare time, Lynn works on creating courseware to get kids started in coding.  She also personally volunteers on the largest electronic medical records project implemented in sub-saharan Africa – SmartCare.  For more information check out her blog at

Ike Ellis, DevelopMentor, EllisTeam

Ike is the Lead SQL Instructor and SQL Course Author for DevelopMentor. He first worked with Microsoft SQL Server in 1997. Ike started as an independent consultant and trainer in September, 2000. Recent projects include a planning and financial solution used by a major retailer, a SQL Server Analysis Services project for a top ten university, an attorney scorecard tool used by the oldest intellectual property law firm in the US, SQL performance tuning for a medical imaging company, and an enrollment and retention tool used by an online university.

Ike has been Microsoft Certified since the beginning. He currently holds the MCDBA, MCSE, MCSD, MCNE, and MCT certifications. Ike loves consulting, loves technology, and thoroughly enjoys teaching. He’s been doing all three since 1996. Ike is a popular code camp and user group speaker.  In addition to his responsibilities at EllisTeam, he is the current chairperson for the Tech Immersion Group of the San Diego .NET User’s Group. He also volunteers his time with SQLPass and the San Diego .NET Developer’s Group. Ike blogs at

Brian Loesgen, Microsoft

Brian Loesgen is a Principal Architect Evangelist with Microsoft, on the Azure ISV team. Based in San Diego, Brian is a 6-time Microsoft MVP and has extensive experience in building sophisticated enterprise, ESB and SOA solutions. Brian was a key architect/developer of the “Microsoft ESB Guidance”, initially released by Microsoft in Oct 2006. He is a co-author of the SOA Manifesto, and is a co-author of 8 books, including “SOA with .NET and Windows Azure”, and is the lead author and currently working on “BizTalk Server 2010 Unleashed”. He has written technical white papers for Intel, Microsoft and others. Brian has spoken at numerous major technical conferences worldwide. Brian is a co-founder and past-President of the International .NET Association (, and past-President of the San Diego .NET user group, where he continues to lead the Connected Systems SIG, and is a member of the Editorial Board for the .NET Developer’s Journal. Brian was also a member of the Microsoft Connected Systems Division Virtual Technical Specialist Team pilot, and is part of Microsoft’s Connected Systems Advisory Board. Brian has been blogging since 2003 at